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my story contact

about me

digital marketing & creative campaigns

the introduction about me

hello, I'm
Nokukhanya.

Portrait of Nokukhanya Magutshwa

Hi, I'm Nokukhanya!

I'm a digital marketing and creative campaign specialist with a background in graphic design and a passion for visual storytelling.

My work combines creative direction, graphic design, digital marketing and website content to turn ideas into clear, engaging experiences for brands and their audiences.

With a creative career spanning print, branding, annual reports and digital campaigns, I bring a thoughtful approach to every project. Today, I create destination-led campaigns at AfricaStay, bringing travel experiences to life through social media, promotional reels, email marketing and digital content.

I believe great design should not only look beautiful, but communicate with purpose.

02 / My journey

Creative
by nature.

My journey began in graphic design and evolved through print, corporate communications and branding into digital marketing, where I bring together visuals, strategy and storytelling to create work that connects.

01

AfricaStay

Digital Marketing & Creative Campaign Specialist

October 2024 – Present

Developing destination-led marketing campaigns across social media, email and digital platforms. Creating promotional reels, campaign artwork, website content and advertising assets, while supporting campaign performance reporting.

02

Branding Formula

Graphic Designer

January 2019 – September 2024

Designing branding and marketing materials across print and digital platforms, including brochures, presentations, website layouts, promotional material, signage and production-ready artwork.

03

Indingliz Advertising & Marketing

Graphic Designer

2017 – 2019

Primarily focused on print design and annual reports, creating professional layouts and corporate communication materials with attention to typography, document structure and print-ready production.

04

JPEC Executives

Junior Designer

2014 – 2017

Developed foundational experience in graphic design, supporting the creation and preparation of visual communication and design materials.

03 / Skills

What I bring
to the table.

From traditional print production to contemporary digital design, I combine creative thinking, technical skills and strategic understanding to produce work that is both visually engaging and purposeful.

Graphic design & branding 01
Digital campaign strategy 02
Print design & annual reports 03
Social media & promotional reels 04
Website design & content 05
Email marketing 06
04 / Selected work

Work with
purpose.

Attitude Hotels
by AfricaStay

Digital Travel Campaign · 2026

A campaign promoting three Attitude Hotels to South African travellers through destination storytelling, hotel benefits and clear booking enquiries.

Explore the case study ↗
4,609 Combined organic social views
93.4% South African Facebook audience
25 Facebook content clicks
05 / Background

Always
learning.

Graphic Design · Bulawayo Polytechnic College (2013)
Business Informatics · UNISA (in progress)
Adobe Creative Cloud · Full Suite
Figma · UI & Digital Design
Canva · WordPress
Meta Business Suite · Brevo · Everlytic
06 / Contact

let's
connect.

Have a creative idea, collaboration or new opportunity in mind? I'd love to hear from you.

Location

Johannesburg, South Africa

thank you
for watching